A couple of weeks ago, CSL announced it had acquired the rights to “Scooter’s” hit video game ad.
Now, the company has announced it is also buying the rights for the “Crazy Horse” video game theme song.
The deal is worth $2.6 million per episode, according to ESPN.
The “Scoots” video is part of the UFL’s “CFL TV” series, which debuted last summer and will continue to air on CBS and Univision.
The series will air every Wednesday.
The new ad deal will be CSL’s first foray into the video game space.
“CRL TV” will air on the CBS and ESPN channels starting Sept. 23, and will include six “CALY” ad spots, according a release.